Best Betting Sites: Top New Online Bookmakers in the UK

Renowned for some of the best customer service in sports betting, Bet Vickers has had a complete overhaul and now operates on a brand new UKGC license! 36Vegas is the latest brand new betting site to enter the betting industry, with an exclusive £20 free bet offer available through BettingSites.co.uk! DragonBet has recently relaunched on a new license making them one of the newest betting sites in the UK right now! Betway is a huge global betting brand, renowned for their sports betting products and sponsorships that include West Ham United. Newly launched in May 2025, BetTOM is the latest addition to our list of UK betting sites!

Advantages and disadvantages of considering a new UKGC-licensed bookmaker

Dedicated iOS and Android apps, with no withdrawal limits and fee-free payments BetMaze is licensed by the UK Gambling Commission under account 39335, which the non gamstop betting sites register lists for betmaze.co.uk, the site this page links to. No wagering on free bet winnings, so what you win is yours to withdraw Runs in the mobile browser, with no store app Instant deposits, modern methods including Apple Pay and Google Pay, and a low £10 minimum

• It’s also a practical option for users who want one account for weekend football, major tennis tournaments, US leagues, and live competitive gaming markets.
• The commission is 2% on net winnings for each market, with nothing charged on losing bets.
• “That said, free bet promotions are infrequent and the absence of a super sub promotion knocks it down this list slightly.”
• #YourOdds custom pricing via Twitter allows requested bet combinations.

Bet £10 and get a £10 Free Bet

Hands-on reviews across betting, casino, bingo and slots — each site scored by our team on licensing, offer value, withdrawal speed and game range. UK welcome offers nearly all gate by minimum deposit. In practice, bet365 is the most complete UK gambling platform — not because of bonuses alone, but because it performs reliably across every area. Live favourites and best prices for today’s UK racing, pulled straight from the bookmakers and refreshed through the day. Carson Deveau is a content editor for Covers, focusing on the commercial aspect of North America’s rapidly growing sports betting and iGaming market.

How we rate and review sportsbooks

Popular welcome promotions include free bets, matched deposits, no deposit, cashback, and boosters, all of which are explained in more detail below. We think that bet365 is one of the best betting sites for Boxing, as users can find a range of betting options and promotions during top boxing fights. Players looking for a sporting event that lasts longer than the average sport should check out Cricket betting markets. If you are interested in betting on Darts, Betfred is one of the best options; users can find competitive odds for all the top events and some great betting promotions. Most live streaming services will offer horse racing streaming.

As regulated wagering grows across the U.S., new sports betting sites continue to enter the market. The best sports betting sites must work hard to entice both new and existing users. By placing each bet with the sportsbook with the best odds, I’ve stood to gain an extra $9.04 so far this season. As of April 14, 2020, UK betting sites and online casinos are banned from accepting payments made via credit card. However, several betting sites do not allow PayPal transfers when it comes to qualifying for their sign up offer. It holds a 5/5 editorial rating, has zero wagering requirements on its welcome offer, and is the most downloaded betting app in the UK with over 5 million installs.